Amohas Launches Skincare Line in July Focused on Transparency, Plant-Based Ingredients, and Science-Backed Formulations
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Amohas announces its official launch in July, introducing a skincare line shaped by founder Aishwariya's deep scientific curiosity and academic expertise. Holding two master's degrees in biotechnology, Aishwariya turned a lifelong interest in skincare into a focused investigation of how ingredients interact with the skin, seeking to understand why some products work while others fail. Amohas She began studying ingredient labels like novels, researching every component, and challenging the claims brands made. What she uncovered was concerning: too many skincare products lacked transparency. Ingredients were often hidden behind complex jargon or misleading names, and some omitted key components entirely. This drove her to create something better-something honest, effective, and grounded in both science and tradition.
